SOCIAL MEDIA

TWITTER/FACEBOOK COMMENTS TO AIR

Incorporate Twitter or Facebook comments from your viewers into your ticker display. 
 
TEXT TO AIR
Through a partnership with Vibes Mobile Marketing, WMAQ wanted to make the Chicago Bears Pre-Game Show more fun and engaging for viewers by making it interactive while generating new sponsorship opportunities.

BULLETNEW and the Vibes’ Text TV service, enabled viewers to send in text messages to be automatically displayed in a lower-third. The messages were filtered and pre-screened for inappropriate language.  Mercy Hospital sponsor logo was on screen throughout the broadcast
Each fan received a return message thanking them and directing them to look for their message on screen – the sponsor’s name appeared in every message

Fans loved being able to see their message on TV
NBC realized huge potential to engage their viewers
The sponsor loved the unique and memorable exposure for its brand